November 2, 2023,
Even in everyone’s wildest dreams, American icon Taylor Swift continues to exceed, surprise, mesmerize and inspire awe.
Dreams are made of this.
Her Netflix documentary is exceptional. Wait, beyond exceptional.
After all of the commercials, musical hits and online interviews, we thought we knew her. But after watching her Netflix documentary, we came to realize, we didn’t know her at all.
The team at Netflix shares, “In this revealing documentary, Taylor Swift embraces her role as a songwriter and performer – and as a woman harnessing the full power of her voice.”
We agree.
But, when it comes to Taylor Swift, that is just the beginning.
When watching the documentary, we felt Taylor could expand way beyond her then current fan base by increasing her Pop Music exploration.
She departed from her country image with 1989 (2014), a synth-pop album supported by the chart-topping songs “Shake It Off“, “Blank Space“, and “Bad Blood“.
Having sold over 200 million records globally, Taylor is one of the best-selling musicians, the most-streamed female artist on Spotify, and the only singer to have five albums with first-week sales of over one million copies in the US.
She has been featured in lists such as Rolling Stone’s 100 Greatest Songwriters of All Time, Billboard‘s Greatest of All Time Artists, the Time 100, and Forbes Celebrity 100.
Greatest of all time?
We’ve just scratched the surface.
Among her accolades are 12 Grammy Awards (including three Album of the Year wins), a Primetime Emmy Award, 40 American Music Awards, 29 Billboard Music Awards, 23 MTV Video Music Awards, three IFPI Global Recording Artist of the Year awards, and 101 Guinness World Records.
Amazing.
Wait. Beyond amazing.
So, here we are. Just when she shocked and amazed, something even more amazing is here.
Brace yourself. Are you ready?
The Eras Tour is the ongoing sixth concert tour by Taylor, who described it as a journey through all of her musical “eras“.
An homage to her albums, the Eras Tour is her most expansive tour yet, with 146 dates across five continents. It is the highest-grossing tour ever by a woman and the second highest-grossing overall, as of August 2023.
Announced after the release of her tenth studio album, Midnights (2022), the Eras Tour is Swift’s second all-stadium tour after the 2018 Reputation Stadium Tour. It commenced on March 17, 2023, in Glendale, United States, and is set to conclude on November 23, 2024, in Toronto, Canada.
The show spans over three hours, with a set list of 44 songs divided into 10 distinct acts that portray the albums conceptually. It received unanimous acclaim from critics, who emphasized its concept, production, aesthetics and immersive ambience, as well as Swift’s musicianship, vocals, stamina, and versatility.
The tour pushed Swift’s net worth over US$1 billion, making her the first billionaire ever with music as the main income.
See what we mean about surpassing even anyone’s wildest dreams?
Would you like to learn more about the tour?
It has come to a theater near you.
IMAX Sparkles With $13 Million Global Debut “TAYLOR SWIFT: THE ERAS TOUR”
News provided by
16 Oct, 2023, 08:30 ET
“TAYLOR SWIFT: THE ERAS TOUR” Becomes Biggest IMAX Debut Ever for a Film by a Musical Artist, Led by Impressive $11 Million in North America
NEW YORK, Oct. 16, 2023 /PRNewswire/ — IMAX Corporation (NYSE: IMAX) hit a high note at the global box office this weekend with a $13 million debut for “TAYLOR SWIFT: THE ERAS TOUR”, making it the biggest IMAX opening ever for a film by a musical artist — concert or documentary. The highly anticipated release from the global pop icon earned an impressive $11 million in North America on IMAX screens — good for 11% of the overall Domestic gross — in addition to $2 million oversees.
“The impressive numbers we’re seeing with ‘TAYLOR SWIFT: THE ERAS TOUR” are usually reserved for Hollywood blockbusters, demonstrating how demand for the IMAX Experience has expanded beyond our core audience,” said Rich Gelfond, CEO of IMAX. “With this film, Taylor Swift has created an experience that is cinematic in every sense of the word — dazzling, immersive, and undeniably joyous — and in the sound and scope of IMAX it’s the closest thing to being at the concert itself.”
Distributed domestically by AMC and Variance and internationally by Trafalgar, “TAYLOR SWIFT: THE ERAS TOUR” opened on 613 IMAX screens worldwide. The film will open in IMAX in additional international markets on October 26 and November 3.
TAYLOR SWIFT: THE ERAS TOUR” continues a surge in music and concert films across the IMAX global network. In September, the special IMAX Live 40th anniversary screening of The Talking Heads’ Stop Making Sense at the Toronto International Film Festival (TIFF) became the highest grossing IMAX Live event of all time. Beyoncé’s upcoming highly anticipated concert film, “Renaissance: A Film by Beyoncé”, will be released across the IMAX network on December 1.
About IMAX Corporation
IMAX, an innovator in entertainment technology, combines proprietary software, architecture, and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX systems to connect with audiences in extraordinary ways, making IMAX’s network among the most important and successful theatrical distribution platforms for major event films around the globe.
IMAX is headquartered in New York, Toronto, and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of June 30, 2023, there were 1,718 IMAX systems (1,638 commercial multiplexes, 12 commercial destinations, 68 institutional) operating in 87 countries and territories. Shares of IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trade on the Hong Kong Stock Exchange under the stock code “1970.”
IMAX®, IMAX® Dome, IMAX® 3D, IMAX® 3D Dome, Experience It In IMAX®, The IMAX Experience®, An IMAX Experience®, An IMAX 3D Experience®, IMAX DMR®, DMR®, Filmed For IMAX™, IMAX LIVE™, IMAX Enhanced™, IMAX nXos®, SSIMWAVE® and Films to the Fullest®, are trademarks and trade names of the Company or its subsidiaries that are registered or otherwise protected under laws of various jurisdictions. For more information, visit www.imax.com. You may also connect with IMAX on Instagram (www.instagram.com/imax), Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax), YouTube (www.youtube.com/imaxmovies) and LinkedIn (www.linkedin.com/imax).
For additional information please contact:
Investors:
Jennifer Horsley
jhorsley@imax.com
Media:
Jane Collins
jcollins@imax.com
SOURCE IMAX Corporation
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