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May 11, 2022,
Is it better to be in the public eye, garnering their ire, or is it better to not be heard of and wait to emerge from your celebrity hibernation only when you have positive information to present?
Danielle Bernstein is in the public eye, often.
Frequently, they (the press) are often upset at her. The native New Yorker appears to thrive on publicity, outraged or otherwise.
The question might be, is she doing that on purpose?
The young woman is impossible to ignore and is easy to follow, angrily or with smiles.
Danielle Bernstein is an American fashion designer and the founder of the fashion blog and brand WeWoreWhat, which she started when she was a sophomore in college.
She has collaborated with numerous brands and has launched her own fashion lines.
Daniele briefly attended the University of Wisconsin-Madison, where she studied retail, and then transferred to the Fashion Institute of Technology in New York City.
She dropped out of college to devote more time to her blog and turn it into a career.
So far we love what we are reading.
And seeing.
There is a trend where young women are finding out that they don’t need to attend four years of college and graduate with mountains of debt and then work in a bar or coffee shop until they land the big job.
Through the Social Media, they are finding out not only can they make their own way, they can make millions along the way.
It’s up to their drive and creativity. No boss is telling them what they can or cannot do.
Danielle is extremely creative and beautiful. A fantastic Social Media combination.
In 2011, Danielle started WeWoreWhat as a street-style photographer, which soon after transitioned into a personal-style blog, as her Instagram account @WeWoreWhat gained popularity.
Time for a visit. Do we look okay? In style? We are wearing this to WeWoreWhat.
At her home weworewhat.com, Danielle’s team excites, “Danielle was quickly recognized by Forbes’ coveted “30 Under 30” list at just 24 years old in 2017 and became a New York Times bestselling author for her book, This Is Not A Fashion Story that was published in May 2020. In response to the Covid-19 pandemic, Danielle created the philanthropic arm of her business as a way to give back using her massive platform, WeGaveWhat, which has since been able to raise and donate hundreds of thousands of dollars to all different organizations and causes in need.”
In the fall of 2019, Danielle launched a tech company named Moe Assist, after her longtime intern-turned-assistant Moe Paretti.
Moe Assist is the first product-management and payments tool specifically geared for an influencer’s workflow, created by an influencer. With the desire to legitimize the industry, Danielle raised $1.2 million in a friends-and-family round of funding.
Very impressive.
In March 2020, Danielle launched a namesake brand exclusively at Macy’s called Danielle Bernstein.
The debut spring collection was all priced under $100 and had a size range of 00–24, becoming Ms. Bernstein’s first size-inclusive line.
Along with the launch, Danielle had a campaign shoot modeled by real-life followers, featuring women with different body shapes and types so that anyone could see themselves wearing the line.
Guess what happened?
The first collection sold $1 million in the first 2 hours, and $2 million after 24 hours.
That is rarified fashion air. Kardashian territory. So far, sounds really good to us. Controversy?
We’ll get there.
Her accolades keep piling up quicker than fast fashion.
About that best-selling book. Like Danielle’s life, it is a fascinating read.
Found on Amazon, they like to share.
“Danielle Bernstein spent her youth shopping at discount department stores, getting boozy in suburban backyards and proposing marriage to every boy she dated. By age nineteen, she was a college dropout living in a West Village shoebox with three roommates and only six months to prove that her blog, @WeWoreWhat, could become a full blown career… or else board the train back to her mom’s house.
Flash forward ten years. Danielle is more than a famed influencer with over two million followers. She’s also a bonafide business woman—a CEO, tech founder and fashion designer whose living a dream lifestyle that includes all-expense-paid luxury travel to Paris and Positano, skipping the velvet rope, and controlling her own destiny.
Despite these successes, Danielle has never been your typical play-by-the-rules fashionista. She disrupted the fashion industry using her own playbook—one that she’s finally ready to share with you, her readers.
This Is Not A Fashion Story is the down and dirty tale of how a Long Island-born teenager became one of the most recognizable names in fashion. It’s a story that proves success isn’t about a college degree or how rich your parents are. It’s about trusting your gut, knowing when to take risks and fighting to get what you want in life, love and business. But above all it’s the story of how a young girl made in the concrete jungle that is New York City—and how you can too.”
Intriguing.
Can you? We think so. Anything is possible in the new electronic world of the Social Media.
Why not you?
Before we leave her home, we thought we would share something.
Danielle’s website has its own credit card. That is very unusual. Usually Fashion Designers accept major credit cards from major banks on their website.
They rarely have their own.
Danielle is very rare.
Take a look what her card offers: https://www.imprint.co/weworewhat
It looks too good to be true. A $10 welcome bonus. 10 percent in points for everything you buy at her store. That is pretty amazing.
And controversial.
Now we make our transition to the other side of the street.
The informative team at dailymail.co.uk cautions, “Scandal-ridden New York influencer Danielle Bernstein is being slammed online after she revealed that she’s launching her own bank card.
Critics are already accusing the wealthy influencer of using her card to promote ‘overspending’ among her ‘young’ and ‘impressionable’ followers, with one Instagram account – Fashion Without Trashin – saying of the card: ‘This preys on young people who will be encouraged to overspend.”
Seems a little harsh.
Don’t all credit cards entice us to spend more on purchases? Should Danielle produce a credit card and encourage us not to spend?
Besides, since it is tied to your debit card, you can never spend more than is in your bank account, you will never be charged an APR, and there are no fees or credit pulls.
Controversy?
Our eyebrows are not raised on that one.
At some point in life we are responsible for our own decisions. If someone influences you to do something that you know to be adverse to you, isn’t your responsibility to say no?
One way or another in life we need to learn that lesson.
Might as well learn it at an early age.
The next issue, if true, is far more disturbing.
Online research from multiple sources chide, in multiple instances, Ms. Bernstein has allegedly been noted for copying others’ designs.
In 2018, Ms. Bernstein received attention for allegedly copying the designs of various jewelry brands when she launched a series of products with Nordstrom. Foundrae, a specialized jewelry line, said that she had created nearly identical pieces after an earlier visit to the company’s studio.
Ms. Bernstein subsequently apologized in a tear-filled Instagram post and withdrew the copied pieces from the collection.
There are a number of examples of copyright issue that we won’t wade you through here, but as the old expression goes, where there is smoke, maybe there is fire.
Danielle looks hot in her swimwear. She loves to post about that. There is a lot of fire there.
All said and done, no one is perfect and when you research Danielle’s fashion empire, she has made her mistakes but there is something about her that keeps millions coming back.
Can you read about her just once?
~ ~ ~
OPENING PHOTO Femcompetitor.com, grapplingstars.com, fciwomenswrestling.com, fcielitecompetitor.com kiuikson-Shutterstock-photo-credit-Editorial-use-
https://en.wikipedia.org/wiki/Danielle_Bernstein
https://www.amazon.com/gp/product/B07Z7FP733?ref=knfdg_R_hard_pew
https://www.fcielitecompetitor.com/
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