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July 29, 2022,
If you love all things beautiful, you must be mesmerized by Camila Mendes.
She sure knows beauty.
Every television series or movie that she stars in, becomes a beautiful affair.
A beautiful memory.
We comfortably fit into status groups, at least according to some experts.
We walk down the same streets, traverse the same freeways and work in the same companies but in terms of real personal contacts and lifestyles, we might as well inhabit different dimensions.
Especially if we compare ourselves to the lifestyle of Camila Mendes.
Whatever dimension she walks in, we would like passage.
All that being said, we may not qualify for passage up, up in the air in her rarified air.
Camila Mendes is the silver-tongued high school sophomore Veronica Lodge in The CW‘s new teen drama Riverdale, a subversive take on the Archie comics.
About Riverdale.
The series was adapted for The CW by Archie Comics’ chief creative officer Roberto Aguirre-Sacasa, and is produced by Warner Bros. Television and CBS Studios, in association with Berlanti Productions and Archie Comics.
Conceived as a feature film adaptation for Warner Bros. Pictures, the idea was re-imagined as a television series for Fox. In 2015, development on the project moved to The CW, where the series was ordered for a pilot. Filming takes place in Vancouver, British Columbia.
No wonder the sets look so clean and amazing.
The riveting series features an ensemble cast based on the characters of Archie Comics, with KJ Apa in the role of Archie Andrews, Lili Reinhart as Betty Cooper, Camila Mendes as Veronica Lodge, and Cole Sprouse as Jughead Jones, the series’ narrator.
Are you ready for some suspense?
After a teenager was murdered within the town of Riverdale, this group of teenagers try to unravel the evils lurking within this seemingly innocent town.
Riverdale debuted on January 26, 2017, to positive reviews.
In February 2021, the series was renewed for a sixth season which premiered on November 16, 2021. In March 2022, the series was renewed for a seventh and final season, which is set to premiere in 2023.
We absolutely look forward to that.
When you take one look at her walking down the hallways of Riverdale, first of all, you can’t stop staring at her and then you wonder how you can walk in her world.
If you are not in high school, this raven haired beauty will make you dream and fantasize that you were.
Camila is an American actress and singer.
She made her debut portraying Veronica Lodge on The CW teen drama series Riverdale (2017–present).
What a great vehicle for her, that is finely tuned, and still running.
Given her stellar performances, which we can vouch for, Camila won the Teen Choice Award for Choice Scene Stealer in 2017.
There’s more.
She has appeared as Morgan Cruise in the romantic comedy The New Romantic (2018), the Netflix original films The Perfect Date (2019) and Dangerous Lies (2020), and the critically acclaimed sci-fi comedy Palm Springs (2020).
This young luminary is just getting started and embracing various opportunities.
Understandably as a dynamic actress, she is attracted to creative ones.
Check this out.
LOOPS WELCOMES ACTRESS CAMILA MENDES AS CREATIVE DIRECTOR AND PARTNER & STEPS INTO BRICK+MORTAR WITH ULTA BEAUTY
News provided by
Jul 19, 2022, 09:00 ET
Mendes Will Usher Brand Into Next Phase of Growth Including Retail Doors at Nation’s Largest Beauty Retailer
LOS ANGELES, July 19, 2022 /PRNewswire/ — LOOPS, a results-driven, skincare brand evolving face masks beyond “self-care” use cases, announced today actress Camila Mendes has joined the company as partner & creative director. Mendes’ entrepreneurial debut in the beauty market will consist of her spearheading innovative product development and driving brand growth inclusive of sustainability initiatives and retail expansion into Ulta Beauty.
“I’m thrilled to join LOOPS to bring the brand into its next phase. I’ve always been a fan and love the face masks, so to be a part of its future development in this way is a dream,” said Mendes. “In taking on new roles in my career, my skincare routine is where I really reset from the day and nourish myself. LOOPS helps me maintain my routine in the most effective way possible, so I’m excited to help grow a brand that is authentically part of my everyday life.”
Founded in 2020 by Syllable, LOOPS’ mission is to deliver the highest quality skincare experience with products that redefine real life “beauty habits.” Mendes’ creative vision will drive change and growth across brand marketing, product transition and lead the brand toward sustainability goals. She will lend her personal skincare ethos to the brand, tapping into shared experiences with LOOPS customers.
LOOPS is also announcing today an expansion into brick and mortar with Ulta Beauty. Starting August 1st, the brand will be available nationwide in 450 Ulta Beauty doors complemented by a campaign featuring Mendes in-store and online. LOOPS joined Ulta Beauty’s online assortment in December 2021 as part of SPARKED at Ulta Beauty, the retailers curated take on emerging beauty brands entering retail for the first time.
“We couldn’t be more excited for Cami to join the LOOPS family. She’s an extraordinary partner and creative collaborator who truly embodies the life and energy of our brand. With Cami’s insight and vision, we see our partnership with Ulta Beauty as the home for LOOPS as we explore global ambitions for our product portfolio that serves everyone. It’s an incredible time for our brand as we continue to build and grow together with several key initiatives and innovations planned for the rest of 2022 and into 2023” says Colin Peek, Founder, and CCO of Syllable.
These partnerships mark a new chapter for LOOPS as the brand expands its reach with a new omnichannel strategy, and a fresh celebrity partner to bring the next-gen beauty enthusiast further into the fold.
ABOUT LOOPS
LOOPS is a lifestyle beauty brand redefining how modern people take care of themselves – creating innovative, impactful, and clean products that reimagine personal “beauty habits.” LOOPS’ portfolio of face care products is inspired and designed to fit into your lifestyle, whilst delivering simple yet effective active ingredients for your skin.
LOOPS is available online at: https://www.loopsbeauty.com/
SOURCE LOOPS
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https://en.wikipedia.org/wiki/Camila_Mendes
https://en.wikipedia.org/wiki/Riverdale_(2017_TV_series)
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