May 26, 2019,
Anything that Kylie Jenner gets involved in is news.
Big news.
As she so eloquently states, “We’ll only send you the good stuff. Promise.”
Our friends at fcielitecompetitor.com wrote, she seems to have the magic touch.
Kylie Jenner, Everything She Touches Turns Into Glossy Gold – FCI …
We loved her so much that we wrote about her too.
Fem Athletes: Best Fitness Shoes? Kylie Jenner Says Puma
Well, she is at it again and the magic keeps exploding. As reported at harpersbazaar.com on May 23, 2019, “Kylie Jenner’s Kylie Skin set—which sold for $125 and included all six products—sold out in six minutes when it became available on May 22 at KylieSkin.com. Jenner took to Instagram Stories this afternoon to let her fans know that every single product sold out by the end of the day. Don’t worry if you couldn’t get your hands on the first drop—the beauty mogul said they would be restocking the products in the next week or so.”
Well, wonders never cease.
Most fashion and cosmetics producers have trouble selling a portion of their product line.
That is a problem.
Selling them out completely in just six minutes, that is a problem every skin care company would love to have. We’re sure it would make their skin glow.
So why don’t we gets Kylie’s thoughts about her amazing skincare product. At her dynamic website kylieskin.com she smiles, “Skincare and makeup go hand in hand and Kylie Skin was something I dreamt up soon after Kylie Cosmetics. I’ve been working on this for what feels like a lifetime so I can’t believe it’s finally here!
Building my makeup line from the ground up has taught me a lot and I’m so blessed with that knowledge to apply to my brand new company! Birthing a whole new team, manufacturing, fulfillment etc. separate from my cosmetics line was challenging but here we are! I got the best of the best for you guys! Everything is cruelty free, vegan, gluten free, paraben and sulfate free and suitable for all skin types. Make sure you follow @kylieskin to stay updated. So much love went into this. It all starts with skin.”
Makes perfect sense.
Then again, virtually everything that Kylie does, like her skincare products, glow with phenomenal success.
When you have a product that you feel will enhance women’s beauty and be very beneficial to their self-image, you need to get the word out.
Kylie is in good company as she is partnering with the media experts at Adomni to spread the word.
Adomni provides an award-winning cloud-based software solution that makes it seamless to list, sell, or manage out-of-home inventory from a modern, easy-to-use online platform.
At their informative website adomni.com they add, “We are a digital signage technology company whose mission is to make ads on digital signage easier to manage and purchase for everyone.
Whether you are a small advertiser looking to purchase one location or a major brand/agency targeting a national audience, our online platform enables you to easily launch and manage your OOH campaigns.
We open the door to millions of new businesses and advertisers by providing a system to launch smarter digital out-of-home campaigns, faster. Currently, the Adomni platform has over 50,000 digital screens available across the U.S., Canada, Europe and Australia.”
We want to know more about this partnership of two giant stars in unison.
Please enjoy.
Adomni launches largest-ever programmatic billboard campaign with Kylie Skin
LAS VEGAS, May 24, 2019 /PRNewswire/ — On Wednesday, May 22, Adomni launched a record-breaking national digital out-of-home (OOH) campaign with Kylie Jenner to coincide with the release of her new skincare line, Kylie Skin.
This is believed to be the largest single national programmatic digital billboard campaign ever, according to Adomni, reaching audiences in over 1,100 U.S. cities, including prominent areas such as Times Square and Las Vegas Boulevard. The programmatic out-of-home Kylie Skin campaign targeted 4,300+ U.S. roadside digital billboards and 1,500+ digital video screens in 200+ shopping malls. Using Adomni’s open online buying platform for OOH screens, the ads ran Wednesday morning shortly before the product launched on www.kylieskin.com.
“It’s always exciting to find new ways to connect with people and I loved the idea of being able to have my Kylie Skin campaign show up on billboards simultaneously across the whole country, to tie in with everything I was doing on social media to promote my skincare launch,” said Kylie Jenner.
Adomni’s programmatic integration with media owners such as Lamar Advertising, Clear Channel Outdoor, Lightbox OOH Video Network and Superior Digital Billboards, make it possible to deliver campaigns at scale.
“The opportunity to show the Kylie Skin team the scale of out-of-home’s reach and the ease-of-use of launching a campaign on the Adomni buying platform was extremely exciting for us,” said Jonathan Gudai, CEO of Adomni. “Kylie’s online and social following is truly remarkable. Our ability to reach large format, high profile digital screens in the real world showcased how perfectly the digital and physical channels work together.”
For this campaign, Kylie Skin had multiple pieces of creative artwork that were switched out throughout the day.
“Thanks to programmatic technology and Adomni’s innovative integration with leading DOOH media owners, this campaign was able to be executed quickly, at scale, and with maximum impact,” Gudai said. “The world of digital online and digital out-of-home are coming together. It has never been easier or more affordable to launch an out-of-home campaign.”
About Adomni
Adomni is a self-service online platform that makes digital out-of-home advertising easy, fast and affordable for everyone. Advertisers of all sizes and budgets can target audiences using mobile location data and launch campaigns in minutes, using one of the fastest growing DOOH networks in the world. Currently, the Adomni platform has over 70,000 digital screens available across the U.S., Canada, Europe and Australia.
Adomni was named the best new digital signage software by rAVe Publications at the Digital Signage Expo in 2018.
Learn more at www.adomni.com.
About Lightbox
Lightbox–formerly Adspace–is a leading digital out-of-home video network in the U.S., reaching 80+ million consumers monthly across premier shopping and lifestyle destinations. The premium video network offers national reach with hyperlocal execution via 4500 can’t miss, audio-enabled screens, delivering 100% viewable, brand-safe and fraud-free impressions to consumers in decision-making moments. Learn more at www.lightboxooh.com.
About Clear Channel Outdoor Holdings
Clear Channel Outdoor Holdings, Inc. is one of the world’s largest outdoor advertising companies with a diverse portfolio of 450,000 print and digital displays in 31 countries across Asia, Europe, Latin America and North America, reaching millions of people monthly. A growing digital platform includes over 13,500 digital displays in its international markets and more than 1,200 digital billboards across 28 markets in the U.S.
Comprised of two business divisions – Clear Channel International (CCI), covering markets in Asia, Europe and Latin America, and Clear Channel Outdoor Americas (CCOA), the U.S and Caribbean business division – CCO employs 5,600 people globally. More information is available at www.investor.clearchannel.com, www.clearchannelinternational.com and www.clearchanneloutdoor.com
About Lamar Advertising Company
Founded in 1902, Lamar Advertising Company is one of the largest outdoor advertising companies in the world, with more than 348,000 displays across the United States and Canada. Lamar offers advertisers a variety of billboard, interstate logo, transit and airport advertising formats, helping both local businesses and national brands reach broad audiences every day. In addition to its more traditional out-of-home inventory, Lamar is proud to offer its customers the largest network of digital billboards in the United States, with over 3,200 displays. Please feel free to explore our website www.lamar.com or contact us at hello@lamar.com for additional information.
SOURCE Adomni
Related Links
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https://www.harpersbazaar.com/beauty/skin-care/a23582932/kylie-jenner-kylie-skin/
https://www.digitalsignagetoday.com/companies/media/adomni/